Join Haskè Ventures, the first Venture Studio in Francophone Africa building the next generation of West African Entrepreneurs. We are looking for an experienced and ambitious Senior Venture Insights to join our team in Dakar.

Venture Insights are vital in building human-centered businesses by enabling better decision-making through objective, relevant and high-quality insights, analysis, surveys, and forecasts. At Haskè Ventures, your role will be to create a foundation of deep consumer insights that informs problem definition. By understanding attitudes and behaviors that drive people's choices and desires, as well as the impact of those decisions on business strategy, Venture Insights bring the voice of the customer to our new ventures.

OBJECTIVES OF THIS ROLE

As a Senior Venture Insights, you will look at and analyze different market trends. Your role will be essentially to:

- Lead multidisciplinary teams

• Lead and collaborate with multidisciplinary team members to scope, design, concept-test and deliver innovative solutions

• Assist with the development of business cases and operating plans

• Ensure directions are clear to the insights team and manage tight deadlines and team capacity

• Proactively design the learning and development of the insights team in close collaboration with the HR team

• Develop materials to communicate progress regularly to partners and clients

- Lead strategy and research

• Lead the design strategy and make sure the human (people and customer) perspective is the guiding principle along the whole process of venture building

• Design, develop and guide quantitative and qualitative research and contextual design investigations to understand customer behaviors, pain points, needs and aspirations

• Derive insights from creative synthesis of customer research, market analysis and future visioning

• Able to understand manifest and latent customer needs, and behavior change drivers

• Conduct investigations that help strategically frame, validate or challenge other forms of research

- Collaborative design and development

• Drive the design and facilitation of co-creation sessions and immersive workshops (in-person as well as virtual)

• Communicate design ideas using techniques, including product concepts, service models, customer journeys,

  industrial designs, system maps and/or infographics

• Drive future visioning by curating relevant insights, trends and signals to formulate future scenarios,

  implications, and opportunities that are plausible and probable and challenge the status quo

• Bring research and creative synthesis to life through personas, customer journeys, insight-opportunity

  frameworks, system maps, stories and scenarios

• Use divergent design thinking techniques for the conceptual development of products, services and/or

  physical connected form-factors

- Customer Success

• Contribute to the customer experience during venture build including overseeing all customer-touching aspects of the business e.g. growth, branding, content strategy and experience design

• Manage concierge pilots and proof of concepts to gather feedback from customers of first product iterations

• Lead the development of service blueprints that connect the customer experience to business processes to ensure cohesive and customer-centric operations

• Observe and engage audiences within the markets of interest to test commercialization assumptions for audience capture and scaling

• Implement processes that ensure customer success throughout the launched experience from initial contact to service and end-of-customer life experiences e.g. branding, sales, onboarding, customer service

- Practice development

• Champion human-centered design on multidisciplinary venture teams

• Organize design thinking sessions for the different ventures and projects under Haskè Ventures portfolio

• Contribute to the evolution of experience design offers and methodology at Haskè Ventures

• Communicate insights, concepts and design rationales to internal and external audiences

• Break technical information from research down and communicate them in a non-technical way

SKILLS AND QUALIFICATIONS

• BSc in design, business, psychology, sociology, strategy, marketing or another relevant field

• 5-10 years of experience in consulting or research using research/data insights/analytics to inform decision

  making and drive business outcomes

• Experience leading qualitative (ethnographic) and quantitative research, divergent exploration, conceptual

  development, design strategy and the craft of design (whether industrial/behavioral/HCI/digital products/

  visual/motion, etc.)

• Track record delivering tangible products to market, with at least 4+ years leading creative projects to

  successful completion

• Demonstrated experience leading multidisciplinary teams in the development of disruptive new concepts

  within a corporate environment

• Experience in behavior design methodologies, marketing content strategy and/or operations process design,

  data + hybrid quant/qual skills is a plus

• Experience using tools such as Miro, Notion, Teams and design thinking software

• French and English proficiency is a plus

HOW TO APPLY

Please submit your CV and cover letter to recrutement@haskeventures.com. Only shortlisted candidates will be contacted about the following steps of the recruitment procedure.

WHAT HASKÈ VENTURES OFFERS

Francophone Africa is ripe with high-potential business opportunities. We aim to create and support entrepreneurs in this region by bridging the gap between ideas and growth-stage ventures. If you join us, you'll have the opportunity to transform the start-up landscape in Francophone Africa and many people's lives. You'll be joining a team of an intelligent and diverse group of talented people that are deeply motivated by the purpose of making a difference. Haskè Ventures is determined to be a workplace that offers an unparalleled space for learning entrepreneurial skills. Whether it is solving complex challenges, being inspired by collaboration on a venture, or mentoring from the community of talents, we want to be the best place for your personal growth. Haskè Ventures supports start-ups with seed capital and venture building, including strategy, talent, and operational support.